SKITTLES

Microsite
SKITTLES "Share the Rainbow" microsite preview and packaging
Industry

Food

Deliverables

Web Design
Development

ROle

Project Manager
Designer

We once again teamed up with our friends at MARS to create a dynamic microsite in celebration of Pride Month.

The project was to spotlight Skittles’ limited-edition packaging featuring artwork by LGBTQ+ artists. Each design reimagined the iconic rainbow, offering a unique, personal interpretation for how they see the rainbow.

Launch Website
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The microsite, designed with a mobile-first approach, invited visitors to interact with an engaging canvas that allowed them to explore the artists’ virtual studios. Here, users could discover each artist’s bio, view their work, and easily purchase the special Skittles packs. The experience also included hidden surprises—offering a chance to win exclusive artist merch. This collaboration not only celebrated the artists' creativity but also honored the spirit of Pride in a truly immersive and interactive way.

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